Athletic footwear as we know it started in the 1950s. Around that time, athletics became mainstream for exercise, entertainment, and pleasure. Functional and comfortable shoes...
The sportswear industry is experiencing massive market growth. The global sportswear market size is significant, and experts predict that it will continue to grow in...
Sports are a universal past-time. Almost everyone has a team they love, a player they support more than the others, or even just a simple...
Do you ever wonder why athletic icons such as Michael Jordan still resonate as a household name via Nike's Air Jordan? Aside from being one...
If 2020 has taught us anything, it’s to expect the unexpected and diversify our skills and products as fitness brands. While fitness brands, personal trainers, and...
With the rise of social media, so too has there been a rise in Insta-famous activewear brands. And visa versa. Brands today rely on a...
Over the past few years, the fitness clothing line business has significantly expanded. Activewear has outgrown its humble beginnings as sweaty gym clothes and has...
To harness the power and traffic of the world’s biggest search engine or not? In the immortal words of Shakespeare, that is the question. For your fitness...
Nike, the sports brand giant, while commonly known for its great sportswear and sneakers, is also well-known for its endorsements and sponsorships. From collaborating with...
For athletes and sports teams alike, getting a sports deal is a huge accomplishment. It means someone is willing to invest in your future. Whether...