Are you an owner of a health club? When evaluating your marketing campaign’s performance, ask yourself, “Did I get more leads? Did new member sales...
Branding and marketing strategy is essential for every athlete, regardless of age. For most youth athletes, the recognition and support help recognize the hard work...
What is a brand awareness campaign, and why is it essential? A sports brand awareness campaign is vital when crafting and using sports-related content to...
As the name suggests, public relations (PR) for athletes describes the process of building media relationships with sports journalists and getting publicity for individual athletes...
Despite the large quantity of information on the internet, numerous services struggle to wrap their head around “social media marketing” and how it functions. Social...
If the Covid-19 pandemic has taught us anything, it’s to expect the unexpected and diversify our skills and products as fitness brands. While fitness brands, personal...
While many industries found it difficult to stay afloat during the Covid-19 pandemic, the sports brands industry and sportswear brands experienced the opposite—they flourished as...
With the rise of social media, so too has there been a rise in Insta-famous activewear brands. And visa versa. Brands today rely on a...
The internet has changed a lot of things for everyone — and this includes the measure of success for soccer marketing campaigns. For a soccer...
There’s more to sports marketing and advertising than meets the eye. From Super Bowl mega-ads to paid social media ads, we can now claim that...