For athletes, growing their careers requires more than just playing a good game. It requires improving their visibility, networking with brands, gaining sponsorships, and connecting...
These days, everything revolves around social media. It’s how we stay in touch with friends, share our passions, and stay connected with brands and organizations...
Nike, the sports brand giant, while commonly known for its great sportswear and sneakers, is also well-known for its endorsements and sponsorships. From collaborating with...
The fitness industry has grown to great proportions over the last few years. The International Health, Racquet & Sports club Association has reported that the...
In comparison, sports marketing is distinctly different from marketing a business.
Instead of simply focusing on increasing ticket sales, marketing teams have to build relationships with...
"What is sports marketing?" It’s a question we get asked all the time. Simply put, sports marketing is about bringing sponsors and athletes together to...