“What is sports marketing?” It’s a question we get asked all the time. What is sports marketing about? It is bringing sponsors and athletes together...
Social media is one of the best ways to reach your people on a daily basis. It lets you communicate with them, share fun stories,...
For many athletes, growing their careers requires more than just playing a good game. It requires improving their visibility, networking with brands, gaining sponsorships, and...
There’s more to sports advertising than meets the eye. The days of television ads reigning supreme are long-gone. In fact, more people rely on the...
These days, everything revolves around social media. It’s how we stay in touch with friends, share our passions, and stay connected with brands and organizations...
Over the past years, the world saw a rise in popularity of staying healthy. More and more consumers are changing their way of living by...
Nike, the sports brand giant, while commonly known for its great sportswear and sneakers, is also well-known for its endorsements and sponsorships. From collaborating with...
The fitness industry has grown to great proportions over the last few years. The International Health, Racquet & Sports club Association has reported that the...
Sports are a universal past-time. Almost everyone has a team they love, a player they support more than the others, or even just a simple...
In comparison, sports marketing is distinctly different from marketing a business. Instead of simply focusing on increasing ticket sales, marketing teams have to build relationships with...