07 Feb A Comparison of the Best eCommerce Website Builder
Ecommerce is one of the fastest-growing platforms in the world. But without a great website, selling and marketing your products online is almost impossible. Though it might seem like a major challenge to create an eCommerce website designed to sell your stuff for you, it’s far easier than you think. All you need is to pick the best eCommerce website builders for your business. Let’s take a look at some of our favorite platforms.
WooCommerce is an open-sourced (meaning free) plugin that you can use on any WordPress theme. All you need to do is install the plugin and customize the store on the back-end. Just as with any WordPress theme, you need to find your own hosting options for the domain.
To customize your WooCommerce online store, you’ll make changes in the back-end of your WordPress site, just like you would with the non-sales related pages. The site builder can accept payments both on and offline and integrates well with PayPal, Stripe, and all major credit card companies.
Like WooCommerce, Magento is an open-sourced platform, but it can be applied to almost any standard website. It just takes a little more technical know-how. This platform is specifically designed to work on both desktop and mobile and can be completely customized to fit your store’s design aesthetic.
Setting up payment options with different providers is simple and their visual designer makes customizing layout, adding products, and setting up upsell messages and popups a breeze. Unfortunately, Magento imposes transaction fees on its users.
Arguably the most well-known of the best website builders, Shopify can be a great choice. Think of the platform as your all-in-one ecommerce website. It allows you to create an easy-to-navigate shop for customers, optimize the site for search engines, and manage inventory with the click of a button.
Unlike the other options, Shopify can be used both as a plugin for other website builders and as an all-in-one hosting and eCommerce platform. This is ideal if you’re looking to only work with a single provider for all things hosting and web design of your online store.
Site builders are a perfect option for individuals and also small companies to begin a website without hiring a developer. Nevertheless, finding the very best internet site contractor can be complicated for newbies.
How to choose the best site builder for your business needs?
Selecting the most effective site builder: what do you need to look for?
Before comparing the leading site builders, we suggest that you write down what you intend to perform with your site? Is it going to be an online store? What are your objectives and what functions would certainly you like to see on your website?
As an example, you can list things like: have a blog site section, photo gallery, online store, booking system, Contact Us form, search engine optimization attributes, social media sites, and so on. If you are not sure about what you want, you could look into your competitors or other internet sites for ideas.
Many website builders supply an instinctive drag as well as a decline interface to develop your new online site. You can benefit from the trial accounts (complimentary strategies), or the generous money-back assurance to test drive before you make your final decision for your online store. Next, you must consider your development choices. Will you be adding normal updates to your internet site? Do you require a blog site area? Would you be offering more items on your internet site in the future?
You require to make sure that the ecommerce builder you select can handle your needs as your service expands.
We consider several different standards when examining the best site builder picks for every use-case, however, our leading 5 elements are:
Ease of use
We intend to ensure that the site contractor is easy to use for absolute newbies (non-techy customers). It should include a drag and drop home builder, powerful editing and enhancing tools, and also modification alternatives.
Given that it’s an affordable area, we try to find which ecommerce builder supplies the most worth the price. We ask inquiries like does it use a free domain, cost-free SSL, totally free organization email, cost-free eCommerce features, etc. If not, then just how much would certainly a small business owner has to invest in added bonus/surprise prices.
We wish to ensure that the internet site building contractor provides tons of professional site themes and also use versatility to include various other functions like Google Analytics, third-party advertising and marketing tools, etc.
While we anticipate the internet site contractors to offer a user-friendly easy to use user interface, we want to make certain 24/7 customer assistance is available when needed.
Data ownership & mobility
Usually, beginners do not think about this when they want to create an online store. However, being in the industry for quite some time, we pay extra interest in terms of the solution to ensure that you have access to your information, and it’s readily mobile should you need to switch over.
Should You Build Your Own Site?
There’s always been debate on whether it’s better to build your own site or to have a professional team of website designers and developers. While it seems like using website builders is the best way to go for smaller companies with a tight budget, it’s not always the case.
Depending on your knowledge of web development and designing, you can make mistakes that can increase spending instead of decreasing it. Using one of the leading website builders we’ve mentioned can be a good temporary solution. But if you want your website to be a lead generating tool and an efficient sales funnel, you need to seek the help of a professional.
A lot of work and thought goes into a great and well-functioning online store. It’s not enough to just used the drag and drop features that most builders have. You need to have a great web framework, a solid SEO-friendly design and an efficient user experience.
These factors dictate the success of a site and they all can’t be achieved through a simple ecommerce builder. It needs to go through intensive website discovery and development stages.
Need Help Finding the Best Site Builder for Your Store?
The right store design can make all the difference in your company’s success. Reach out today and let us help you find the best website builder for your brand.